My love and fascination for baking started when my grandmother Hattie
would let me help her with making cakes, cookies, pies, and a family favorite,
bread pudding. In the beginning, I was too small and too young to operate
the stove, so she let me do the safe things like breaking eggs and measuring
ingredients. It wasn’t long before I graduated to using the stove and being in
the kitchen without supervision. Throughout the years, baking and collecting
recipes continued to be my favorite hobbies. At holiday time, I always had
more requests for baked goods than I could handle.
In 1985, I resigned my position with a railway company in Atlanta,
Georgia. While I pondered my next employment move, a dear friend,
Thelma Ann, urged me to start a baking business. I was very reluctant and
not sure that I could bake well enough to earn a living. My friend insisted
that I could, and a year or so later, I proved her right. I started a home-based
baking business that featured a variety of frosted cakes, cheesecakes, and
pound cakes.
Throughout the years, my curiosity and sometimes dissatisfaction led me
to try many different things within the food and gift industry. My twenty-plus
years in the business have been spent providing specialty desserts and
gourmet gifts to restaurants, dessert cafés, delicatessens, hotels, private
clubs, colleges, hospitals, commercial real-estate management companies,
TV news anchors, and some of the most prestigious corporations at the
Atlanta Financial Center.
Owning and operating a home-based baking business has been profitable,
fun, exciting, challenging, frustrating, and a tremendous learning experience!
All of these experiences have compelled me to write this book, which I hope
is the beginning of the next chapter of my career.
Quincella C. Geiger